It’s not often that something takes your breath away. One of those hair raising, spine tingling moments that make you think about life’s endless possibilities. At this special evening event, find out how an award-winning filmmaker from Bradford helped Britain win the 2012 Olympic bid. Daryl Goodrich will give an exclusive insight into the film ‘Inspiration’. He will show how he interpreted the brief from the 2012 Committee to create an inspirational ‘youth of tomorrow’ theme which, according to Mayor Ken Livingstone, ‘won us the Olympics’. Daryl will be joined by Martin Havenhand, Executive Chair of the Yorkshire Committee for the 2012 Games, who will show how the Games will benefit the Yorkshire region. The seminar will be followed by informal drinks. Cost: Leeds Media members £30 + VAT; non members £40 + VAT. To book your place, go to www.leedsmedia.co.uk. For enquiries, call the Leeds Media team on 0870 990 5220 or email info@leedsmedia.co.uk. This event is sponsored by Galaxy Yorkshire and supported by Poulters.

Everyone’s got an opinion on Big Brother. What’s yours? Evolving from a psychological experiment into the media frenzy seen today, Big Brother is a very different beast to the one back in 2000 when the show first aired. At this breakfast briefing, James Bryson and Ross Taylor will show how Qmedia Research has been at the heart of the evolution of the Big Brother brand. They will run through the challenges and methodological advances that have kept the company at the forefront of researching the king of all reality TV shows. With the current series of Big Brother: Celebrity Hijack just finished and the new series of Big Brother 9 around the corner, how can research continue to influence decision making across all strands of the production process? Qmedia is the fastest growing media research agency outside London and is a division of Quaestor Research, one of the top 20 market research agencies in the UK. James Bryson and Ross Taylor have over 12 years research experience between them, specialising in television, print, online and advertising evaluation. “We will be live on (behalf of) Channel 4. We promise not to swear…” Cost: Leeds Media members £25 + VAT; Non members …

Yorkshire Television began broadcasting on 29 July 1968. Now known as ITV Yorkshire, it produces some of the nation’s most watched television programmes from its home in Leeds, including long-running favourites such as Emmerdale, A Touch of Frost, Heartbeat, The Royal and Countdown. At a special evening event to mark 40 years of ITV in our region, guests are invited to go behind the scenes of two of Yorkshire’s most famous programmes – Calendar and Emmerdale. You will find out more about ITV Yorkshire and will meet one of the producers of the regional news magazine programme ‘Calendar’ before watching it go live from the studio gallery at 6pm. After the live broadcast, there will be a chance to see behind the scenes of Emmerdale - one of Yorkshire’s most famous brands and now in its 36th year of production. The evening will finish with drinks and networking. Cost: Leeds Media members £25 + VAT; Non members £35 + VAT Due to the nature of the event, places are strictly limited to 40 guests with a maximum of two tickets available per company.

Founded in 1999, e2save has grown to become the UK’s number one online retailer of mobile phones. Three years ago, Carphone Warehouse purchased e2save as a ‘rapid reaction’ means of generating extra connections at very short notice without impacting on the profit margins in its 850 high street stores. At this Breakfast Briefing, find out how online marketing has changed the face of the mobile phone retail sector. Speaker Ian McCall will show how e2save’s new online strategy has captured the growing web business, offering a more customer friendly approach and giving instant flexibility to Carphone Warehouse. Ian McCall (Macca) is Head of Marketing of The Carphone Warehouse’s direct response channel. He is responsible for delivering aggressive mobile phone sales targets through sophisticated multi-channel marketing across four brands. e2save.com is a trademark of The Carphone Warehouse Ltd. Based in Loughborough, the retail company has grown quickly to become one of the largest mobile phone e-tailers in the UK with 100 employees, an impressive customer base and a turnover of £30 million. Cost: Leeds Media and DMA members £25 + VAT; Non members £35 + VAT. To book your place, go to www.leedsmedia.co.uk. For enquiries call 0870 990 5220. This Breakfast …