Upcoming Events: marketing
  • Purpose + Passion + Process = Success

    31/10/2007

    This months session is being run by Chris Kaday - business mentor, entrepreneur, author and success coach. Chris will be using examples from his background in general management, marketing, sales, building his own businesses and mentoring others. Areas he will cover include Setting really clear business goals and plans Understanding your business model Describing your business to others with impact Getting more results from your marketing Turning ideas into actions Making decisions Maintaining motivation Scaling up for business growth Come prepared to be challenged, energised and discover. Go away with at least three ideas to implement immediately in your business or potential start up. Chris will also be happy to add value to your specific business issues on the night. This promises to be a very interactive session. We expect the event to fill up very quickly so please do book early to avoid dissapointment. Please remember to cancel your place if you can’t make it so as to free up the space for someone else. About the Speaker Chris Kaday has worked for many leading organisations in IT and marketing. He also built from scratch and sold his own multi million pound marketing company. Chris now helps a variety …

  • Business Breakfast Meeting

    25/09/2007

    BNI is a business and professional networking organisation whose primary purpose is to exchange qualified business referrals. It is the most successful organisation of its type in the world today, with over 4200 Chapters in operation in 36 Countries. Last year, members of BNI passed more than 4.9 million referrals which generated more than £1.1 billion worth of business for its members.

  • Business Breakfast Meeting

    26/09/2007

    BNI is a business and professional networking organisation whose primary purpose is to exchange qualified business referrals. It is the most successful organisation of its type in the world today, with over 4200 Chapters in operation in 36 Countries. Last year, members of BNI passed more than 4.9 million referrals which generated more than £1.1 billion worth of business for its members.

  • Business Breakfast Meeting

    27/09/2007

    BNI is a business and professional networking organisation whose primary purpose is to exchange qualified business referrals. It is the most successful organisation of its type in the world today, with over 4200 Chapters in operation in 36 Countries. Last year, members of BNI passed more than 4.9 million referrals which generated more than £1.1 billion worth of business for its members.

  • Music 2 Mobile: The Essential Guide To Mobile Marketing And Distribution

    30/10/2007

    As the music industry’s hottest new sales platform and possibly the main vehicle for future music consumption, the mobile phone is now a must for those keen to market and distribute their music to the widest possible audience. Music 2 Mobile will see the leading industry experts sharing hints, tips and trade secrets on all aspects of mobile marketing and distribution, offering valuable advice to suit all budgets. A brief overview of the market by Mobile Entertainment Forum Europe General Manager Sarah Roberts will be followed by two panels. The first considers the latest tricks for using mobiles for music marketing –from freebies and giveaways to personal artist messages, voicemails, bluecasting and mobisodes. The second panel explores the options for sales via mobile, from paid-for ringtones, wallpaper, full tracks and viideos to future fornats and the evolving mobile distirbution value-chain. Speakers: Overview: Sarah Roberts, General Manager, MEF Europe Marketing Panel: Liam Alt, Head of Music, Pocket Group Seth Jackson, IndieMobile Nico Kopke, CEO, Kodime (others tbc) Distribution Panel: Steve Mayall, Founding Director, MusicAlly Richard Wheeler, Head of Music Partnerships, Orange UK (others tbc) Chairman: Harry Leckstein, MD, Freeport Records / Founder, London Urban Collective – All places MUST be booked …

  • London 2012: The Ultimate Pitch

    29/11/2007

    It’s not often that something takes your breath away. One of those hair raising, spine tingling moments that make you think about life’s endless possibilities. At this special evening event, find out how an award-winning filmmaker from Bradford helped Britain win the 2012 Olympic bid. Daryl Goodrich will give an exclusive insight into the film ‘Inspiration’. He will show how he interpreted the brief from the 2012 Committee to create an inspirational ‘youth of tomorrow’ theme which, according to Mayor Ken Livingstone, ‘won us the Olympics’. Daryl will be joined by Martin Havenhand, Executive Chair of the Yorkshire Committee for the 2012 Games, who will show how the Games will benefit the Yorkshire region. The seminar will be followed by informal drinks. Cost: Leeds Media members £30 + VAT; non members £40 + VAT. To book your place, go to www.leedsmedia.co.uk. For enquiries, call the Leeds Media team on 0870 990 5220 or email info@leedsmedia.co.uk. This event is sponsored by Galaxy Yorkshire and supported by Poulters.

  • Beers & Innovation 12: Clients in the Wild

    20/11/2007

    The twelfth session in NMK’s evening discussion and networking series turns to innovation in PR. In a world where consumers are making up their own minds about the worth of companies, products and services, and where the CEOs and product managers of companies are creating their own presence online and interacting directly with their customers, how has PR changed? And what is its proper role? The Panel: Roger Warner (chair) is a director of Squiz.net, a company that helps organisations work with its own open-source content management system. So what’s he doing on a panel about PR? Roger has over ten years of corporate communications experience, including spells as head of web development at Airbus and PR Director for IBM Europe. Drew Benvie is the man behind The Blog Consultancy - one of the best-known PR blogs in the UK - and advises his clients at Hotwire PR on the use of social media. Will McInnes is co-founder of Nixon McInnes. A ‘net native’, Will’s job is to come up with clever web strategies for clients that actually respond to real-world business and marketing needs. Sarah Ogden is MD of Sussex-based PR firm Midnight Communications, first PR consultancy in the …

  • Distribution: Tools To Turn Creativity Into Income

    20/11/2007

    Transforming creativity into cold, hard cash has never been easy - ask Henri Rousseau, Wolfgang Amadeus Mozart or Hans Christian Anderson if you want proof. All of them died in poverty, despite the brilliance of their work. In their day, the alternative to starvation for struggling artists was to find a wealthy patron such as the Duke of York to provide the income required to sustain their existence. But if your links with nobility aren’t exactly solid, then you might prefer to look to the Internet to find ways of earning some reward for your artistic endeavours. Push-button publishing and easy web tools that simply take a couple of clicks for even the least technical user to install onto their online place of business are opening up new models for distribution and sales. Anyone can become an e-bay entrepreneur, and the online auction house and the dozens of alternatives springing up every day have the potential to make it easier for artists to make money. They might also make things more complicated by giving too many choices, with conflicting terms of service and staying up to date with what’s on offer adding to your difficulties. With this in mind we …

  • PR on a Budget

    28/02/2008

    Publicity and Promotion on a limited budget (afternoon seminar with refreshments) How to reach your clients and prospective clients with modest budgets. What promotion works and what does not. The importance of branding and sustained, consistent messages. Everyone on the team is an ambassador, but some need training. Looking at classic promotion such as advertising, leaflets, exhibitions, press contacts and giveaways. Investigating some different approaches that work such as joint ventures, strategic alliances, networking and business groups.

  • Beers & Innovation 14: VRM

    18/03/2008

    At our next networking event, we’ll be tackling the topic of VRM, vendor relationship management. Turning traditional relationships between individuals and companies on the their head, VRM promises a future where we’ll decide when and how brands get in touch. The goal of VRM is to improve the relationship between Demand and Supply by providing new and better ways for the former to relate to the latter. In a larger sense, VRM immodestly intends to improve markets and their mechanisms by equipping customers to be independent leaders and not just captive followers in their relationships with vendors and other parties on the supply side of the marketplace. For VRM to work, vendors must have reason to value it, and customers must have reasons to invest the necessary time, effort and attention to making it work. Providing those reasons to both sides is the primary challenge for VRM. The panel will feature the UK’s leading thinkers on this subject: JP Rangaswami - CIO BT and Confused of Calcutta Adriana Lukas - Media Influencer and Big Blog Company Alan Patrick - Broadstuff and Broadsight More details and panellists @ www.nmk.co.uk Price: £25 Booking: At present, bookings must be made via email to …

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