Sophie Lam

Profile
Sophie Lam
Location
London
Region
London
URL
http://www.viadeo.com/public/profil/?memberId=002h7cwc5e8i6ch

I am VP of Business Development for Viadeo UK and Ireland, I am passionate about the internet, social networks, networking and generally building partnerships, meeting and connecting with people. As a connector, I think it is important to think about building a valuable business network from the day we start out on our careers because we now have the knowledge and technology to access a wealth of contacts, information and opportunities that we would otherwise not realize or be lost.

As the old saying goes ‘It’s not what you know but who you know!’

Having joined Viadeo since 2007, Viadeo is one of the world’s largest business social networks with over 1.6 million members across Europe and allows you network in 7 languages (English, French, German, Italian, Spanish, Dutch and Portuguese). The network is free to join and members use Viadeo to find clients, suppliers, business partners, jobs and employees from all over the world online. Viadeo also allows you to post ads, participate in business forums and to organise and manage offline networking events. Originally founded in 2003 by 200 high-flying entrepreneurs in France, Viadeo started as a private network of business people who realised that they could share key business information and solutions to day-to-day business problems if they networked together on the Internet. The network was opened to the public in 2004 and grew to over one million members in less than 2 years. Together with Tianji (www.tianji.com) the Viadeo Group has over 2.6m members online.

Q&A
  • Why is getting connected important to make things happen?

    Getting connected is integral to finding and meeting the right people, raising your profile and effectively promoting your personal brand. We all have a personal brand that we invest in by going to school, university, working and gaining experience and qualifications as well as meeting and keeping business contacts. The value of that brand is when our business contacts call on us to provide answers to their problems because they know and trust us. Getting connected is a vital part of that! But it is more than that – finding key business information is also vital: understanding the market, trends in the industry in which you operate, ensuring that you stay ahead by understanding the future needs of your customers. Getting connected is a way to access this key information from trusted sources.

  • What are the benefits of on-line networking?

    Online networking can raise your profile and personal brand, present you in a professional manner and help you get connected to the right people globally and locally. It can help you find new trusted business contacts and keep in touch with your existing contacts as both you and they change jobs and careers. It can be a safe way to introduce yourself to new contacts and can help direct you to the right people with a click of the button. It can make your offline networking more efficient as you can organise events, arrange to meet people at a function and recognise them from their photo and then keep in contact afterwards. It is also effective in ensuring that you are visible on the internet to the right people – for example recruiters and potential business partners. As well as all this it can also be fun to follow the careers of your contacts in real time!

  • What's the best connection you have ever made?

    The best connections I have made is online is with potential business partners. Having a professional profile has helped to connect me to many potential business partners, raised my online brand and reputation and added credibility to my profile as current and former colleagues provided testimonials.

  • What are your best networking links / resources?

    www.viadeo.com

  • What makes your network different or special?

    We are about building a trusted network of contacts online and raising your professional profile, you also have access to a local team that are at hand to help you with any issues that you may have.

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