Emma Saunders

Profile
Emma Saunders
Location
Coventry
Region
West Midlands
URL
http://www.cardsunlimited.com/

Emma Saunders currently runs an online greeting card business, and hires herself out as a freelance web coder. She is a bona-fide, fully paid up geek, and says “I love designing and creating websites - getting a piece of code to execute well is a thing of beauty.”

She currently has about twenty projects planned at the moment, split into two categories: Save the World, and Make a Million, but says she’ll “settle for achieving some positive social change and being able to afford a pint”. Emma’s background is in trading, and sees her future in journalism.

Q&A
  • Why is getting connected so important for making things happen?

    If you have a great idea, or great product, but no connections, it’s like a scream in an earthquake: unheard and futile. The biggest successes are often not the best ideas, but those ideas that have generated a buzz with people - and with the right people. On a personal level, if you are self-employed you need a support network of like-minded people for the rough periods; you also need to admit to yourself - ruthlessly - that you cannot do everything in your venture or project. You cannot be the racing car driver and the mechanic. Quid pro quo: learn to collaborate and your ideas will go further.

  • What is the best connection you have ever made or received?

    On the last night of a walking holiday in Wales, (where my profile photo was taken), I met a Canadian called John Samuel. He saw me designing a form and enquired what I was doing; I replied that I wanted to build a website and intended to teach myself to code. He told me that he was a tutor at a University, teaching PHP, CSS, Perl - all the web-related languages. He gave me an impromptu tutorial there and then, and told me that if I was serious about teaching myself to code, he would mentor me.

    We remained in e-mail contact, and he has been true to his word, helping me from my very first html tag to the finer points of Javascript, motivated by nothing other than a love of teaching and a desire to help. Not only has he been a great help to me, but we are a support network to each other, passing on contacts and ideas.

    He is one of the most inspirational people I have ever met, and I hope to repay the favour by helping others in the same way. Never underestimate serendipity: when the student is ready, the teacher really does appear.

  • What are your top tips for making connections?

    Networking events, your own website, Facebook, and friends and family are the obvious methods for making connections; however, there is something far more fundamental than method determining your success in making connections, and that is your approach and your attitude.

    If you go to a networking event of 100 people, shake everyone’s hand, introduce your venture briefly and gather 80 business cards, is that a job well done? Personally I think not. Networking events are full of people who are sniffing out where the power lies, where the money is; they are full of people waxing lyrical about their next Big Project while your eyes glaze over, whose eyes glaze over in turn when you get the chance to talk about your own project. The whole thing can be rather soulless, because if power, money and success are what you are looking for in your contacts, then by your own criteria you yourself are not worth knowing!

    For me, good connections means surrounding yourself with like-minded people who have the same aims and ethics as you, whom you’ll stay in touch with for the rest of your life. They don’t come along very often. Going to that networking event and meeting one such person is a good yield.

    Keep what you are really looking for in focus, be positive, and listen.

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